Look Up Interactive

Yesterday I finalized my logo for Look Up Interactive.  

logo

For the past few months I’ve been trying to come up with a name for a consulting business that I’d love to start regarding online advertising.  So many people have come to me asking questions/advice I thought I’d try my hand at consulting.  I’m not certain if I’ll be able to get this up and running while starting a new job – but I thought I’d share the logo.  I used a great service called Elance. I described the project, look and feel that I was going for.  I received about 15 bids for the work. I reviewed each of the proposals – taking a look at their sites, previous work  , and reviews by individuals that had hired them in the past.  I ended up hiring WebDesignsGURU – I highly recommend their work.  They also designed a logo for my wife’s pilates business.  logo-_72I think both logos came out really great.  The service at Elance was really easy, and for someone with limited knowledge of logo design it’s a great resource to reach out experts that get it, and are highly accessible.

My wife Laura is my hero – she’s has been a 5th grade school teacher for the past 10 years.  She’s been home since the birth of our daughter Talia.  Before the baby came she also started her certification in Pilates.  After the baby was born she went back and completed her mat certification.  I think it’s going to be great for her to start building a client base here in Chappaqua.  I’m going to set her up with a URL, and Blog.  

Finally, I need to give credit to Gary Vaynerchuk for the tag line of my consulting business/logo “Legacy is Greater than Currency”.  This is something that Gary talked about during the Web2.0 Expo speech in New York.  This statement resounded with me so greatly that I thought it would be a great tag line for my business.  I think it’s a powerful statement in a world where it seems like everyone is focused solely on money.  I know that money is great to have and it’s certainly a necessity. I suppose since the birth of my daughter Talia I’ve started to look at the world a bit differently.

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